What is a Blog and How is it Different from a Website?

Mark Spera

If you’re creating a blog or website and you’re confused, I promise you’re not alone.

One question I always hear when consulting entrepreneurs and marketers is, “what is the difference between a blog and a website?”

In actuality, there’s not too much difference. They are both, technically websites anyway, and in general, you can accomplish some of the same things with each of them. But there are some things to know…

Want my free 5-part SEO course?

My course has helped over 20,000 students master SEO with tips that aren’t in this guide or anywhere else on the internet!

What is a Blog?

A blog is a type of website where the content is presented in reverse chronological order (newer content appears first). Blog content is usually in the form of entries or “blog posts.” 

Typical websites are static in nature where content is organized in pages, and is not updated frequently. Whereas a blog is dynamic and is usually updated pretty often. Some bloggers publish multiple new articles a day.

Aptly named, Blogger launched in 1999 and was later acquired by Google. Blogger was the first real blogging platform, which made it the de facto option in the early days of blogging.

However, when WordPress launched in 2003, it totally changed the blogging game. That’s because it is open-source software — the first blogging software that allowed users and developers to manipulate the code, making a website completely bespoke. Unbelievably, today, over 30% of the internet runs on WordPress. 

Some of the most popular sites in the world are blogs — albeit very large ones now:

  • Huffington Post: 110 million monthly visitors
  • TMZ: 30 million monthly visitors
  • Business Insider: 25 million monthly visitors
  • Mashable: 24 million monthly visitors
  • The Daily Beast: 15.5 million monthly visitors

I’d even argue that even large web properties like ESPN.com, CNN.com, and CNBC.com are basically glorified blogs.

If you’re considering starting a blog, I suggest reading How to Start a WordPress Blog.

What is a Website?

A website is a collection of landing pages and multimedia content that are all collated under one domain. Websites are also usually hosted over web hosting services – which allow these pages and content to be accessed over the World Wide Web. To add, websites can also be internal sites accessed through a secure local area network – which is the case for most corporate ‘intranets.’

Websites can be used for different purposes: business, personal, and even for governments and agencies. While there’s a broad range of applications, one objective always stays the same: websites are meant to provide information to visitors or audiences – a sort of online brochure for a company or organization. 

How is a Blog Different from a Website?

Blogs are a type of website. The only difference is that blogs have frequently updated content and websites tend to be much more static and is organized into pages. 

A blog can be a website on its own or a part of a bigger site. Early iterations of blogs were once used mostly for online personal journals. But once its audience-drawing power was realized, businesses began tapping into blogging’s potential too. Companies have now begun to use blogs to keep their customers up-to-date with events and product updates, as part of a search engine optimization strategy and to keep users engaged with fun stories. 

Growth Marketing Pro is a website and a blog. The content is written and updated regularly in blog format, but we also have static pages like our “about us” page. We built this blog on WordPress.

What’s the Difference in Terms of Content?

In terms of content, a website has “pages” – think of these as pages or sections in a brochure. Webpages can be sorted into different categories based on their content. For example, one page can contain the homepage – general information about the organization. Another page can contain a list and descriptions of products and services. And another webpage can list contact information or have an email contact form.

“Posts” on the other hand are updates or unique perspectives, meant to be bite-size reads, and can be composed of one or a combination of the following media: a text article, images (like photo journals or infographics), videos, podcasts, and even social media feeds.

Conveniently, WordPress organizes the two types of content you can publish into “posts” and “pages.” “Posts” are dated, authored, and published to your blogging feed. Whereas “pages” just kind of hang out in the background unless you reference them in a prominent place on your site like the navigation bar.

Why Write Blogs?

Blogs are great avenues to get ideas across to a wide audience.

For businesses, it is the best medium to get news and updates out to customers. Many individuals use blogging as a lifestyle or means of expression. Most of the time, blogs have a feature where readers can comment on the post and the author can respond — making it a social outlet for many as well. The best benefit of blogging, for both personal and business, is that it is a platform where the audience can learn and be engaged.

Not only do blogs draw audiences and create community, but they can make serious money too. 

Tip: Use a keyword research tool like GrowthBar to figure out which topics to write about for your blog by searching for keywords and looking at their monthly search volume.

Also read: How to Write a Blog Post for SEO in 6 Steps

How to Make Money With Blogs

Most of the time, when someone mentions the term ‘blog,’ the first thing that comes to mind is a personal journal or hobby website. While there are many people who blog for the fun of it, there are others who use blogging to make money. 

This blog started as a passion project, but once we realized that the companies whose tools we promoted (just because we liked them) would actually pay us to do so.

There are a few ways to make money blogging:

  1. Displaying ads. The most popular way to display ads on a blog is via Google Adsense. Adsense, like most ad programs, pays every time a reader clicks on an ad placed in the blog.  
  2. Affiliate marketing. Another way to rake in revenue is through affiliate marketing. There are affiliate marketing sites like Amazon and eBay that pay commissions for every product bought from ad promotions in the blog. We became affiliates of the marketing software tools we sell by either signing up for their affiliate network or by reaching out and making a relationship.
  3. Another way to generate income from blogs is through memberships and subscriptions – charging members by providing member-only content. This is a pretty tricky way to make money and definitely works best with very niche products (ones in which information is truly hard to come by).
  4. Selling online courses
  5. Setting up an online store

For more, read How to Monetize Your Blog.

Want my free 5-part SEO course?

My course has helped over 20,000 students master SEO with tips that aren’t in this guide or anywhere else on the internet!

How to Start Blogging

Contrary to popular belief, it’s not that difficult to start a blog.

Today, as an aspiring blogger, you don’t need coding skills. You can just sign up for a free online service and start blogging right away – no technical skills are required.

The best recommendation I can make is to get a content management system (fancy word for blogging software), like WordPress. WordPress allows you to make a customized blog and/or a blog-website hybrid. 

Oh by the way, when I say “WordPress” I mean WordPress.org. For more on that, read WordPress.org vs WordPress.com: What is the Difference?

To start a WordPress blog, you will need a domain name (blahblahblah.com) and a web host. Usually, a domain name will run you $15 or more and web hosting, another $8 per month.

Are you an entrepreneur or marketer? Also read…


  • I have just built a website and started the business, but I have difficulty getting customers to access the product, your article creates a new idea for me, thank you very much.

  • I am regular reader, how are you everybody? This post posted at this web site is actually good.|

  • This is the perfect blog for anybody who would like to understand this topic.
    You know so much its almost hard to argue with you (not that I actually would
    want to…HaHa). You definitely put a fresh spin on a topic which has been written about for decades.

    Excellent stuff, just wonderful!

  • So I am completely new to this stuff but realize I need to understand this. Personally, buying an SEO course doesn’t work out for me, because being older than this digital age, one word or concept I don’t understand throws me completely off. I do have a website, and a domain name, so do I blog on my website, and does this go to google and is seen when my name is searched – do I put tags in the blog page (on my website) so that when someone searches on the tag hopefully my blog and website comes up?

    • Mark Spera

      Nope! If you create great content and you use a WordPress blog, your content will naturally populate in the Google SERP. SEO is the art of making that content appear higher in the SERP than your competitors.

  • Chris

    Hello thank so much for this it was very informative. I would like to start a blog but do not really know how much it would really cost and how to really get it started. With so much on the internet it’s so hard who to follow and trust. Would you please provide some guidelines. Thank you.

  • Thank you for your useful information.

  • This Is A Great Blog Helpful Blog…….. Really I Like The Blog…….

  • many people know the blog or website but what is the basic difference in between them you have mentioned in this post and in a very easy manner so that it can understand by everyone. Along with that you have mentioned how to write the blog and how it is used for making the money. The very great points you have cover thank you so much keep writing keep posting thank you

  • Great Read , Thank You

  • Hey! Amazing blog post…Really helpful…..

  • Hello to every one, the contents present at this site are in fact amazing for people
    experience, well, keep up the good work fellows.

  • After looking into a number of the articles on your web site,
    I really appreciate your way of blogging.
    I bookmarked it to my bookmark website list and will be checking back
    in the near future. Please check out my web site too and tell me what you think.

  • Write Great article. You are such a Great blogger and your website is inspiration for me to start a blog. This article is very helpful for us.

  • Victoria

    Very helpful. Thank you

  • Love this! Thank you for sharing such an insightful article!

  • As a marketing analyst and wannabe blogger i found this post to be extremely insightful. I think we often fail to realise that blogs are a marketing tool and we should use it as such.

  • Thanks for the info Mark! Can you tell me how many blogs should I need to write to get Adsense approval?

  • My brother suggested I might like this blog.

    He used to be totally right. This put up actually made
    my day. You cann’t consider just how a lot time I
    had spent for this info! Thanks!

  • We had a good time reading through this article, its really awesome, keep up the nice work, and see you!..

  • Mark, Which is more profitable “Blogging or Vlogging”, According to you?

    • Mark Spera

      Both are very viable. If I had to choose, I would look at my niche and decide whether there’s more search volume and engaged viewers on Google or YouTube. I’d attack it that way.


Leave a Reply