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Is there a marketing channel more valuable than SEO? I have yet to find one.
It’s the most effective and most affordable way to have a visible online presence.
In the wake of a global pandemic, the value of SEO is only increasing.
Marketing budgets are tight and millions of people have a lot more time on their hands than they ever did before. Aka– it’s a great time to focus on your SEO!
Plus, it’s basically free. You just need to put in a little (or a lot) of your own elbow grease.
SEO Experts are Seeing Results
If you have a great SEO strategy, you can build a profitable-from-day-one online business.
My co-founder Mark and I have built numerous multi-million dollars businesses using SEO alone (and without spending a dollar on ads).
SEO is the way we’ve been able to turn Growth Marketing Pro (the blog you’re reading right now) into the largest growth marketing blog on the internet.
It’s also led to us producing nearly a million dollars a year in passive income for ourselves. We’re so passionate about SEO, that we even created a tool called GrowthBar to help others replicate our success.
To illustrate: last month we got 12,873 organic hits for the keyword “Zoom webinar review” alone. Yup — we rank #1, #2, or #3 (depending on the day) for our review of the largest webinar tool on earth. And last month, we made $18,056 selling webinar software via affiliate marketing.
Here are a few more examples of keywords we rank #1 or #2 for, including “webinar software,” “landing page software,” and “what is growth marketing?”
But we’re not the only people winning at SEO.
In fact, we’re always learning from colleagues in the space and you should be learning from them too.
We’ve compiled a list of the Top SEO Experts and SEO services for you to keep an eye on as they are sharing incredibly valuable tips, tricks, and insights on their websites, blogs and social media pages.
Follow a handful of these experts below and you will see your SEO game increase 10-fold.
The Top SEO Experts to Watch
What he does: Founder of backlinko.com and INSERT
Why he’s awesome: Brian is an SEO expert that has created real solutions for SEOs in the space. He is the guy that marketers turn to when they need to optimize their websites for search. And you won’t find any fluffy or “high-level” advice from him: Brian focuses on providing actionable insights that customers can use.
Brain has been called an “SEO genius” by Entreprenuer.com and a “brilliant entrepreneur” by Inc Magazine.
Best SEO advice: The Complete SEO Checklist for 2020
Notable reviews: “Backlinko is the place for next-level SEO training and link building strategies” – Forbes
“Brian Dean’s Backlinko Blog is the go-to SEO guide of many digital marketers and entrepreneurs” – Business.com
What he does: Cofounder of Neil Patel Digital & CrazyEgg
Why he’s awesome: His blog is a treasure trove of highly tactical SEO advice – from beginner content all the way up to more technical. He is a New York Times bestselling author. He’s helped Amazon, Microsoft, Airbnb, Google, Thomson Reuters, Viacom, NBC, Intuit, Zappos, American Greetings, General Motors, and SalesForce grow through marketing.
Best SEO advice: SEO Pack: 21 Worksheets, Templates, and Cheat Sheets
Notable reviews: The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies. He was recognized as a top 100 entrepreneur under the age of 30 by President Obama and a top 100 entrepreneur under the age of 35 by the United Nations.
What he does: Founder of AdamEnfroy.com
Why he’s awesome: AdamEnfroy.com launched in 2019 and now teaches over 450,000 monthly readers how to blog like a startup. Adam developed a business software reviews platform that brings in $80k in monthly revenue from over 100 affiliate programs. He is also a contributor for various platforms, including Search Engine Watch, Zapier, Startup Nation, and more.
Best SEO advice: How to Make Money Blogging in 2020 ($200k+ in Year One)
Notable reviews: “Adam is an absolute machine when it comes to not only creating standout quality content, but he’s even better when it comes to building strong relationships and promoting that content. In a matter of less than four months, I’ve watched him go from just getting his blog off the ground, to landing mind-blowing features on some of the biggest startup blogs in the world.” – Ryan Robinson of RyRob.com
“Adam Enfroy has his act together. He’s bringing a lot of relevant experience into his space and he’s already found success… It’s obvious that whatever he puts his mind into, it’s going to go well.” – Pat Flynn, Smart Passive Income
What he does: Co-Founder and Lead Strategist at Virayo marketing, Founder of robbierichards.com
Why he’s awesome: Robbie helps b2b SaaS companies drive more traffic, generate more leads, and launch more trials using targeted search marketing campaigns. He has developed a 5-step system that consistently gets clients the results they are looking for. He’s an expert in SEO, SEM, and lead generation. He also chronicles his marketing endeavors on his personal site, robbierichards.com.
Best SEO advice: 48 Experts Rank Best SEO Software For Agencies
Notable reviews: “Over the past several months of our partnership, Robbie has consistently flexed his SEO, SEM and CRO muscles. Robbie’s work has driven real growth for our business–and I would recommend his services and strategies to other marketing leaders seeking a serious jolt of lead-gen energy.” – David S., VP of Marketing
What he does: Founder and CEO of JeffBullas.com
Why he’s awesome: Jeff runs JeffBullas.com, which has millions of visitors a year and 600K followers on social media. His mission is to help inspire other folks to “win at business and life in a digital world.” He’s been featured as a Top 20 Influencer of CMOs by Forbes, and #1 Global Content Marketing Influencer, and tons of other things.
Notable quote: “Join over 25 million other readers that have been educated and inspired to transform their life and business” – Website
What he does: Director at Search Logistics and Founder of MatthewWoodward.co.uk
Why he’s awesome: Matthew is known for his detailed tutorials and case studies that help real people grow real businesses. He’s been in the growth business since 2012, and has won a myriad of awards for his work. All of his content is focused on increasing your traffic or increasing your profits.
Best SEO advice: Learn How To Find Powerful Expired Domains Step By Step
Notable quotes: “ I’ve taught thousands of people to increase their search traffic and you are next.” – Matthew Woodward
“Matthew knows what he’s talking about. He’s the SEO guy you should be listening to. One of the major reasons I read Matthew’s blog is that he shares highly practical SEO tutorials which you can’t find anywhere else on the web.” – Anil Agarwal
What he does: CEO of Shane Barker Consulting
Why he’s awesome: Shane Barker is a digital marketing consultant that has advised tons of companies and individuals achieve their marketing goals. He works with businesses in all stages of marketing advancement, and works to get those clients the best possible value out of their work together. He’s worked with companies like Social Media Examiner, Search Engine Journal, Business.com, and more.
“I have worked with Shane for the last 7 years for which he has exceeded my expectations at every level.” – Adrian Ross, Retired NFL Players & Player Development, Signature Sports Reps
“Shane’s skill at execution is rivaled only by his expertise in strategy and the large following he has earned as a subject matter expert in Social Media, Web Development, SEO, Inbound Marketing, and other topics. Throw in the prowess of the team and extensive personal network he has cultivated and it makes Shane the perfect partner for any organization looking to take it to the next level.” – Restauranteur
What he does: Growth Consultant
Why he’s awesome: According to Ward’s website, “Ambitious companies hire [him] to identify their hidden growth opportunities, train their teams and ensure longterm, sustainable growth.” Ward has worked with companies of all sizes, in all phases, to ensure that their growth marketing strategy has a long-lasting impact. And, of course, he is a huge fan of SEO.
Best SEO advice: Growth Hacking: What is it & How can Growth Marketing help you?
Notable reviews: “Ward has big ideas and thinks out of the box. He has a great passion for business, is very open and not afraid to give his opinion when it matters.” – Ellen Tonkens, Wehkamp.nl
“Ward was a great mentor. Thanks to his extensive knowledge of Growth Hacking, he could challenge en guide us in our innovation-projects. I have mastered many of his skills through his clear explanation with sharp analyzes. Here I am still reaping the benefits!” – Thomas van der Vliet, Riksja Travel
What he does: Founder of Startup Digital Cafe & 99signals
Why he’s awesome: Sandeep is an entrepreneur and digital marketing consultant with his own digital agency, Startup Cafe Digital. He helps small businesses leverage social media, SEO, and content marketing to grow their web traffic. He also runs 99signals, where he documents all of his marketing strategies, successes and failures.
Best SEO advice: Local SEO Tools: 9 Best Tools to Improve Your Local Search Rankings
Notable reviews: “Sandeep is a great writer — his work is easy to read, and conveys actionable messages effectively. It’s clear that he is an expert in his field and he gives high value to his professional relationships. I love working with Sandeep, as he is genuinely thoughtful and delivers fast results.” – Ashley Kimler, Founder of CopyNoise
“I have worked with Sandeep for over two years, and it has been an incredible experience all the way through. He is a knowledgeable, proficient, and proactive person with a keen understanding of marketing.” – Previous Client
What he does: CEO and Founder of ShoutMeLoud
Why he’s awesome: Harsh is the Founder and CEO of ShoutMeLoud, an award-winning blog that helps people learn how to be their own bosses. Harsh has helped hundreds of individuals and small businesses increase their online visibility, improve their traffic metrics and monetize their websites. He has been featured by several publications, including BusinessInsider, SEMRush, “The Week,” and more.
Best SEO Advice: 7 Best Rank Tracking Software To Check Google Keyword Rankings
Notable reviews: “I’ve had a pleasure of working with Harsh when I was in charge of SEMrush affiliate program. He is one of the first affiliates I got to work with back in 2014 who quickly became one of the top contributors for the affiliate program but also made a huge impact for SEMrush brand overall. He is hard working, reliable and a genuinely kind person and I hope I get another chance to work with him again.” – Victoria, Head of Affiliate Marketing
What he does: CEO of Growthrocks
Why he’s awesome: Theodore has over 15 years of experience running successful software and profitable software products. GrowthRocks is one of the top growth hacking agencies in the world. It also happens to rank #1 worldwide for the term “growth hacking agency,” which gives you a sense of how good they are at SEO.
Best SEO advice: Wix vs Squarespace: What’s Best for You?
Notable reviews: “His vast knowledge and growth hacking mindset for all types of Digital Marketing, SEO, Content Strategy, Community Building, and Brand Development has proven to be my go-to consultant for all kinds of projects.” – Digital Strategist
What he does: CMO and Co-Founder, Orbit Media
Why he’s awesome: Over the past 18 years, Andy has provided digital strategy to more than a thousand businesses. He is a top-rated speaker at national conferences, a writer for the biggest blogs and the host of a tiny podcast. Andy has written hundreds of articles on content strategy, search engine optimization, social media and Analytics. He’s been featured by Forbes, Entrepreneur, Social Media Explorer, and more. He’s also the author of Content Chemistry: The Illustrated Handbook for Content Marketing.
Notable Testimonials: “Andy has provided valuable guidance on our company’s SEO (onsite and offsite), UX, and content strategy. Any company who has the opportunity to work with Andy and his team at Orbit is in good hands.” – Marketing Strategist
What he does: Jon Torres is a digital marketing consultant that focuses on traffic generation through search marketing. Jon is also the founder of Jontorres.com where he teaches people how to build an affiliate marketing business by starting and scaling a blog. He is an expert in WordPress development, SEO, and affiliate marketing.
Best SEO advice: https://jontorres.com/how-to-make-money-online/
Notable Reviews: Jon Torres is an absolute guru when it comes to online business and digital marketing. In a matter of a couple of months, Jon taught me how to start and scale my marketing agency. Thanks to Jon, I now have a successful six-figure business. – Cody Allen igitalcartelmedia.com
Jon was one of those students that every professor likes to brag about. His talent for digital marketing is unquestionable, and I am not surprised he has accomplished so much in such little time. – Professor David Rahn CSU, Chico
What he does: CTO at Brado, Founder of Ghergich & Co.
Why he’s awesome: A.J. has been a pioneer in the SEO industry since 2004. He has established himself as a thought leader in the space.
Best SEO advice: Search Trends and The Coronavirus Outbreak: Causation or Correlation
Notable reviews: “AJ is one of the best people I’ve had the pleasure of working with. Highly intelligent and savvy, he is fluent in all aspects of growing and molding a successful company. He consistently goes the extra mile for clients and employees alike and always has a fresh new idea or exciting twist on a project. Highly recommended!” – Product Manager
What he does: Founder, BloggersPassion.com
Why he’s awesome: Anil has been providing proven strategies for making money off of a blog since 2009. He is an expert in SEO, SEM, and monetizing affiliate marketing. His blog generates millions of views and hundreds of thousands in revenue each year.
What he does: Chief Strategy Officer and Co-Founder, From the Future
Why he’s awesome: Nick is an expert at growing traffic and improving conversions for growth-minded companies. He has been a renegade in the SEO space since 2014, when he founded From the Future, a marketing agency with an expertise in traffic growth. He is also a partner at Traffic Think Tank, a renowned SEO-focused organization.
Notable reviews: “Nick is also very knowledgeable when it comes to SEO, and he’s definitely someone who can help you flawlessly navigate the Google landscape. If you’re looking for the best possible results from an SEO strategy–Nick is your man!” – Previous Coworker
What he does: CEO, Socialancer.com
Why he’s awesome: Benet is a social networking consultant, linguist, lecturer, writer and trainer. Co-founder of Socialancer.com, a Social Media platform for Business, as well as several other social media platforms. He is an expert on leveraging Content Marketing to position brands and individuals.
Notable Testimonials: “Benet is a joy to work with. He is detail-oriented, highly effective communicator, and a brilliant Marketer which makes for a great allied partner when achieving a common goal. I would hands down work with him again.” – Past Client
What he does: Founder, Reliablesoft.net
Why he’s awesome: Alex has more than 17 years of practical experience with software and web development, SEO, Social media marketing, eCommerce and Internet Marketing. In 2002, Alex founded reliablesoft.net, a digital marketing agency specializing in SEO training and consulting. Reliablesoft.net has been Google Partner since 2014.
Best SEO advice: How to become an SEO expert
Notable reviews: “I have to be honest — all of the things I am supposed to be doing for SEO makes my head spin. Alex and his team put together a comprehensive report and spelled out a strategy that I could understand. He then prioritized and broke the important tasks into segments so the work could be done incrementally. This service and the follow-up work has been invaluable to my business.” – Pam Barnhill
What he does: Owner, SEO Book
Why he’s awesome: Aaron is the best-selling author of an e-book guide on SEO for entrepreneurs, small businesses, ad agencies, and large companies. He ultimately transformed his e-book into an online membership program on SEObook.com, providing consulting and guidance to companies interested in launching an SEO revenue stream.
Best SEO advice: Calculate Ideal Keyword Density Percentage for SEO
Notable reviews: “Aaron thank you and I have absolutely no doubt that I am going to thrive in this industry with good support like yours. To be honest it’s almost too good to be true, I know it’s costing me a C-note per month, but please, I have already received an entire years worth of info in 3 weeks.” – Zeus Rodriguez
What she does: International SEO Consultant, Founder at Orainti
Why she’s awesome: Aleyda Solis is an international SEO consultant and the founder of Orainti, a boutique, highly specialized SEO agency. She’s helped all sorts of businesses maximize their SEO strategy, increasing traffic and revenue. She was included in the Forbes Top 10 Online Marketing Experts to follow in 2015, and she’s worked with companies like Under Armour, Eastpak, Zillow, and more.
Best SEO advice: 7 Ways to Fail at International SEO
Notable reviews: “Aleyda helped us recover our lost organic traffic by using her excellent SEO knowledge. She quickly understood what was going on and acted instantly.It was a real pleasure working with Aleyda and I would for sure be glad to work with her again in the future!” – Former Client
What he does: Director and Consultant, Hobo-web.co.uk
Why he’s awesome: In 2006, Shaun co-founded the website http://www.hobo-web.co.uk/ which he operates to this day. He provides SEO consulting services through his site, and has worked for hundreds of clients and analyzed thousands of websites. He oversees the Hobo sites creative, strategic and product direction and marketing.
Best SEO Advice: Professional SEO Tutorial: Learn How To SEO A Website
Notable reviews: “Shaun and his team were great to work with, they met deadlines and really knew their stuff when it came to SEO. Would recommend them again.” – Client
What he does: Founder, Search Engine Journal (SEJ)
Why he’s awesome: Loren founded Search Engine Journal in 2003. It is now a premium leader in the SEO space. In 2009, Loren expanded the Journal, creating a consultancy arm that has supported SEO and content marketing projects for companies like Salesforce.com, Think Finance, Yahoo!, and more.
Notable reviews: “Loren is a pioneer and current innovator in digital marketing. Loren’s insights and strategy had a great impact at my company and helped me grow personally. Plus, he’s a pleasure to work with.” – Former Client, CMO
What he does: Founder & Chief Product Officer, Yoast
Why he’s awesome: Joost is an expert at getting websites traffic online. He’s developed a tool that helps websites all over the world optimize for SEO and increase their traffic. He also offers SEO consulting services for a variety of online publications.
Best SEO Advice: Transition words: why and how to use them
Notable reviews: “I have worked with Joost over the past few years at The Guardian. He has made a strong contribution to our technical seo performance and in particular played a critical role when The Guardian did its ambitious domain move from guardian.co.uk to theguardian.com. He is also just a great person to have on your team.” – Client
What she does: CEO, SuccessWorks
Why she’s awesome: Heather is a content producer and SEO expert. Over the past 20+ years, she has taught countless companies how to write from an SEO lens so that they can maximize traffic opportunities. Her previous clients including NBC/Universal, Cruise Critic, and DowJones.
Best SEO advice: What Is SEO Copywriting and Why Is It Important?
Notable reviews: “The training that Success Works provided was excellent. SEO is critical in our industry and our challenge was to be able to pass on this information effectively to our clients. Heather was very effective in her review of our needs and objectives. Each session was carefully planned, organized and executed with key takeaways. As a result, with the knowledge we gained, we have been able to provide a higher degree of service to our clients. I would highly recommend Heather for your SEO training needs.” – Stewart Wright, LifeLearn Inc.
What he does: Founder, Gotch SEO
Why he’s awesome: Nathan founded Gotch SEO, LLC. in 2013, and he’s been providing outstanding SEO consulting services ever since. He’s worked in tons of different verticals, including health, technology, law, and more. He’s also trained over 1,000 other aspiring SEO experts.
Best SEO advice: 11 Huge Reasons to AVOID Blogspot in 2020
Notable reviews: “Nathan delivered more than he promised! What outstanding results we achieved by teaming with Nathan and GotchSEO. I absolutely would recommend him for any size company looking for top-line results.” – Former Client
What he does: Founder & Director of Strategy, Seer Interactive
Why he’s awesome: Will has SEO experience across every vertical, including pharmaceuticals, hospital systems, e-commerce, and SaaS. He has over 15 years of experience in the SEO world, and he has become a leader in the space. He loves using big data tools to evaluate and re-evaluate search strategies.
Best SEO advice: Keyword of the Week: “Reopening the Economy”
Notable Testimonials: “Wil is a combination of 3 things: fun, SEO and more fun! He is an SEO sensei who connects to his audience. His talk on building meaningful content was a real treat and the jokes were an icing on the cake. Any marketing conference would hugely benefit from one of Wil’s talks.” -Client
What he does: CEO and Founder, Diggity Marketing and Authority Builders
Why he’s awesome: Matt is an SEO influencer, conference keynote speaker, blogger, and more. He’s been featured by the New York Post, Search Engine Journal, and listed in the top “Top SEO Blogs to Follow” by Ahrefs. He founded Diggity Marketing in 2014 to help others grow their expertise in SEO.
Best SEO Advice: Best Domain Appraisal Services: Top 10 Domain Name Value Estimators
Notable reviews: “If I were to build an SEO site empire, Matt would be one of the very few people I’d go for advice.” – Tim Soulo
“Matt brings clarity to the noisy SEO world“ - Lorenzo Green
What he does: Founder, Content Marketing Institute, Co-founder, The Orange Effect Foundation
Why he’s awesome: Joe Pulizzi is an entrepreneur, speaker, author, and podcaster. He’s the founder of multiple startups, including the Content Marketing Institute (CMI), the leading content marketing educational resource for enterprise brands, recognized as the fastest growing business media company by Inc. magazine in 2014 and 2015.
Best SEO Advice: What Is Content Marketing?
Notable reviews: “If you’re getting into content marketing, there’s no one else on the planet with his finger on the pulse of what it’s all about than Joe.” – Former Client
What he does: Serial Entrepreneur and Influencer
Why he’s awesome: John is a serial entrepreneur and was recently named #2 on Top 50 Online Influencers in the World by Entrepreneur Magazine as well as a blogging expert by Forbes. Time Magazine recognized John as a motivational speaker that helps people find a “Sense of Meaning” in their lives. He currently advises several companies in the bay area.
Best SEO advice: 3 SEO Techniques Even SEOs Forget
Notable reviews: “John has not only always been a pleasure to work with, but he’s also a master of connections and knows a lot of people in the industry.” – Zac Johnson, Founder of MoneyReign
What he does: Marketing Executive, Advisor, Blockchain/Emerging Tech Strategist
Why he’s awesome: Travis Wright loves solving marketing challenges, and he’s pretty good at it. He’s proven to be excellent at growth hacking, helping clients align sales and marketing strategies to maximize their potential. He’s also the author of Digital Sense, a playbook for organizations to create a more engaging customer experience.
Best SEO advice: Digital Sense — his book!
Notable reviews: “What you get when you work with Travis is a guy who’s going to dive head first into whatever project you give him. He tackles every task with an “all in” mentality that not only sees the project through to completion, but also gets you the results you’re looking for. In an industry that’s all about results, knowing you can depend on those you’re working with is huge. Travis experienced and produced great success for Technorati, and I would certainly look forward to working with him again.” – Former Client
What he does: Founder, LocalSEOGuide.com
Why They’re Awesome: Andrew founded LocalSEOGuide.com 14 years ago, and he’s helped countless businesses since. He focuses on helping both large and small clients drive traffic and grow their audience using expert SEO tactics. In addition to his excellent SEO content, Andrew also provides consulting to clients interested in a more hands-on experience.
Best SEO advice: The Best Online Local Business Directories for SEO
Notable Testimonials: “I have worked with Andrew for over ten years on SEO with a focus on optimization for large directory sites. Most recently, YP has worked with the Local SEO Guide team on a variety of projects and we’ve always found their advice to be right on the money.” – EVP of Consumer Platforms
What she does: CEO and Co-Founder, Marketing Nutz
Why she’s awesome: Pam is a renowned marketing professional. As the founder of Marketing Nutz, she has helped large and small businesses alike leverage social and digital technologies to increase their brand awareness and revenue. Pam was named #5 Forbes Social Power Influencer and has 2 million followers across social media platforms.
Best SEO advice: Content Marketing Editorial Calendar Template and Podcast Tutorial
Notable reviews: “Pam is a true marketer who understands technology and people. She deeply studies all developing technologies and communicates it clearly to businesses of all sizes. Follow her on social media and you’ll see that she’s the real deal!”
What he does: CEO of RustyBrick, Editor of Search Engine Roundtable, News Editor, Search Engine Land
Why he’s awesome: As you can see from his credentials, Barry is extremely familiar with the SEO landscape. He is a thought leader, publishing groundbreaking SEO content on the reg.
Best SEO advice: SEO News, Productivity & How to Grow a Business
Notable Testimonials: “Barry is the guy to talk to when you want to know more details about just about anything that happened in search in the last 5 years.” – Joost de Valk
What he does: Founder, Copyblogger Media
Why he’s awesome: Brian Clark is a serial entrepreneur based in Boulder, Colorado. He’s the founder and CEO of Copyblogger Media and Tangible Digital, and the host of the Unemployable podcast. Brian built three successful service businesses using online marketing techniques before moving to a completely online business model when he started the site Copyblogger in 2006. The eventual result of that move — Copyblogger Media — is an innovative company that provides the advice and solutions that empower people to successfully grow their businesses through social media and online marketing.
Best SEO advice: How to Use the ‘Rule of Three’ to Create Engaging Content
Notable reviews: “Copyblogger is the bible of content marketing.” – VentureBeat