Category: Life Hacks
enneagram-personality-test

The Complete Guide to The Enneagram Personality Test

2017 was a year of growth, not just for my blog Growth Marketing Pro…  (read more about how to start a blog here) …but also in terms of personal growth thanks to learning about Enneagrams. Let me explain. Growth is inevitable. As long as we are moving…

marketing conferences

14 Growth Marketing Conferences You Can’t Miss in 2018

You can’t really learn today’s growth marketing tactics in business school. They’re not written in any text books. Why not? Because most of the digital marketing tools that help growth marketers do their jobs have only come about within the last 5-10 years. But innovative marketing…

accountability-as-a-management-tactic

One Marketer’s Account of Accountability

I’ve had the pleasure of watching my current employer, RealtyShares grow from a Series A startup with 10 employees to a Series C company of over 100. While RealtyShares’ future is unwritten, I can look back and unequivocally pinpoint the one trait that has gotten us…

word-of-mouth-marketing

The 5 Best Ways to Improve your Word of Mouth Marketing

“Word of mouth marketing” may be a misnomer. Word of mouth marketing is not a marketing strategy per se. Instead, it is is the byproduct of effective execution across a number of marketing disciplines. Definitionally, word of mouth marketing is just what it sounds like: how many people…

lil dicky viral marketing

The Ultimate Guide to Viral Marketing

What is Viral Marketing? Viral marketing is the holy grail of marketing. Imagine a campaign that requires a small upfront investment and achieves massive success, purely because consumers share the campaign. My former roommate is a guy by the name of Dave Burd aka Lil Dicky. Dave…

growth hacking

13 Growth Hacks that You Probably Haven’t Seen Before

Growth hacks can supercharge customer acquisition and revenue growth I think a lot of growth hacking is pattern recognition. If you have a pretty good understanding of other successful growth hacks you might be able to apply those techniques (or similar ones) to your company. Mimicry is…